Introducing Your Growth Agents
We’re the laser-focused strategists and results-obsessed doers driving tangible results for the fintech and financial services industry.
Together, we make growth happen
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Collective years of industry experience
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Alum from top fintech and finserv firms
$0m
Revenue generated for our clients
Meet Team
Intention.ly
We started intention.ly to solve the problems we faced ourselves as marketing leaders at some of the largest firms in the fintech and financial services space.
Good marketers are hard to find. And when you do find them, they’re highly specialized, so building an internal team across all of the skill sets necessary to win is wildly expensive.
So we did it for you. Our team is made up of the best talent in the space, coming together to tackle your toughest challenges. We don’t just create plans – we roll up our sleeves and get things done.
Whatever your growth goals, we have the strategic specialists and creative visionaries to help you reach them.
Partners

Kelly WaltrichFounder, Chief Executive Officer

Tina PowellPartner, Chief of Community

Joe SteuterPartner, Chief of Client Strategy
Leadership

Lisa DeCanzioChief of Staff

Dan NataleHead of Demand Generation / Digital Marketing

Lauren SandersHead of Content

Evan HornbergerHead of Creative

Randy LambertHead of RIA Solutions

Jason ReiserHead of Operations
OCMOs

Jess FlynnVP, Client Account Strategy

Amanda LarsonVP, Client Account Strategy

Melissa AngertVP, Client Account Strategy

Kristin FinkDirector, Client Account Strategy

Ashley Sophia TaylorDirector, Client Account Strategy

Caroline Di RussoDirector, Client Account Strategy

Lisa D’AgostinoDirector, Client Account Strategy

Sonya DharDirector, Client Account Strategy
Strategists

Melissa BuchananVP, Content Strategy

Erica EllisDirector, Events & Conferences

Jamie RecioDirector, Social Media

Jaimie VennellDirector, Digital Marketing

Laura CarrDirector, Marketing Execution

Zohray BrennanDirector, Marketing Automation & Operations

Tyler ReinholdSpecialist, GTM Engineer

Michael WaltrichSpecialist, Data Analytics & Reporting

Bernie NguyenSr. Graphic Designer

Katia WassermanGraphic Designer
What can we do for
You?
Make our team your team. Schedule your strategy call today to discuss your goals, resources, and challenges with us.
Book Now