Welcome to the Intention.ly & Friends Book Club!

We’re bringing together some of the most respected visionaries in behavioral finance, fintech, financial planning and wealth management to discuss the books making a major impact on our industry.

Engage with the authors themselves, as well as a network of peers and industry leaders eager to learn, challenge each other’s thinking, and apply new perspectives to life and work.

We’ll meet virtually on the second Wednesday of every month, from 3:00 - 4:00 PM ET. There’s no need to read each month’s book ahead of time; you can still participate in an engaging and valuable conversation.

Upcoming Books:


Brian Portnoy: The Geometry of Wealth

Wednesday, June 14, 3-4 PM ET

How does money figure into a happy life? Behavioral finance expert Brian Portnoy explores the answer to this question based on the idea that wealth, truly defined, isn’t angling to become rich but funded contentment, or the ability to underwrite a meaningful life.

Jamie Hopkins (with Ron Carson): Find Your Freedom: Financial Planning for a Life on Purpose

Wednesday, July 12, 3 - 4 PM ET

Find Your Freedom is a groundbreaking book that equips you with the necessary tools to explore your relationship with money, delve into your family's financial legacy, and discover the joy in spending and retirement. Moreover, you'll learn to leverage your financial legacy to make a lasting impact that fills you with pride.


Hal Hershfield: Your Future Self - How to Make Tomorrow Better Today

Wednesday, August 9, 3-4 PM ET

Dr. Hershfield’s research on the future self has received widespread attention in the New York Times, the Wall Street Journal, the Boston Globe, the Washington Post, and The Atlantic, and has been featured on the hit Netflix show Money, Explained, as well as on NPR, CBS, ABC, and PBS. Hershfield’s research has been published in prestigious business, psychology, and general science academic journals, as well as in the Harvard Business Review, Scientific American, and Psychology Today.

Why You’ll Love our Book Club:

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Grow Personally and Professionally

Engage with your peers, expand your horizons, and be inspired to think differently about our industry’s most important topics.

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Learn from Leading Experts

Gain valuable perspectives from influencers and subject matter experts on current industry events and critical issues.

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Be the First to Hear Industry-Shaping Insights

Focus on where our industry is going, not where it’s been, by joining important conversations with those helping to shape the future.

Meet your Host: Tina Powell
Chief Growth Officer

Tina Powell is a trailblazer in the digital marketing industry, with over 20 years of experience driving growth for financial services companies. At Intentionly, she works alongside Co-Founders Kelly Waltrich and Meghan Richter, revolutionizing how financial technology and services companies approach marketing. Tina founded C-Suite Social Media, a high-growth digital marketing agency acquired by Intention.ly, and hosts an industry-renowned podcast, In The Suite.

Tina's Book Club Photo

What to Expect

Our goal is to facilitate an engaging conversation with each month’s featured author and our book club members. While reading the selected book ahead of time will enhance your understanding of the topic, it’s not required to attend!

Each month during the live sessions, you’ll have the opportunity to:

  • Meet the book’s author
  • Ask questions directly about the topic
  • Connect with peers and industry leaders
  • Enter for the chance to win a free book and a $100 Amazon gift card
  • Learn from subject matter experts about how to apply key insights to your life and work

Want to feature
your book?
Click below to get on our waitlist

Ready to
join the club?
Click below to become a member!